Personal budget for 2024 Black Friday up 20% y/y in Romania.
The individual budget for the Black Friday shopping campaign this year increased by 20% y/y to nearly EUR 400 in Romania, according to a study conducted by the MKOR research agency. Overall, sales of over EUR 1.2 billion are planned. The report also revealed that buyers are becoming more (…)
[Read the article in Romania Business Insider]